WebP is a modern image format developed by Google in 2010. It provides both lossy and lossless compression — typically producing files 25–35% smaller than equivalent JPEGs at the same visual quality.
WebP vs JPG vs PNG
WebP beats JPG in file size for photographs. WebP beats PNG in file size for graphics with transparency. WebP supports animation (like GIF, but much smaller). The catch? Not every piece of software opens WebP. Most modern browsers do, but email clients, older Photoshop versions, and some printers don't.
Should you use WebP?
For websites: yes, absolutely. WebP images load faster, improving SEO and user experience. For sharing photos: use JPG — broader compatibility. For social media: platforms convert your uploads anyway, so format matters less.
How to convert to WebP
Use JPG to WebP or PNG to WebP — both convert in seconds with no upload required.